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Author: Katie Maggio

Video: To Find Out What TV Means to Consumers, We Took It Away

A new video shows how people reacted during a week without television. (Hint: it wasn’t easy!)

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Katie Maggio, Anna Noel Taylor

TV Brings People Together and Keeps Them Up To Date

A recent study shows that TV offers viewers a unique sense of connection and instant gratification.

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Katie Maggio, Anna Noel Taylor

For Viewers, TV Fulfills Needs Beyond Entertainment

In a recent media study, we took TV away from viewers – and found that entertainment wasn’t the only thing they missed.

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Katie Maggio, Anna Noel Taylor

Global Viewers Are Accessing Content in New Ways – and Watching Even More Than Before

Around the world, audiences are enhancing their viewing experiences with new technology, according to our latest media usage study.

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Katie Maggio, Anna Noel Taylor

How People Around the World Are Making Memories

Beaches, cities, theme parks and concerts are global favorites when it’s time for some fun.

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Katie Maggio

As Media Changes, TV Continues to Matter

Our latest study on TV habits around the world finds that in viewers' lives, TV is as essential as ever.

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Katie Maggio, Anna Noel Taylor

Navigating Today’s Social Universe

A new Viacom study investigates how people are using the seven most common social media and messaging apps.

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Katie Maggio