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Author: Christian Kurz

How to Speak to Today’s Global Families

Our research reveals how marketers and content creators can reflect the families of today.

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Christian Kurz

The TV Set Reigns Supreme at the Top of the “Hierarchy of Screens”

TV screens bring people together – and will endure as their favorite for the foreseeable future.

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Christian Kurz

Celebrating the 20th Anniversary of World Television Day

It's World Television Day! Check out our latest stories about how people around the world are viewing.

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Christian Kurz

Gen X Today: The Documentary

Our new 10-minute documentary shines a light on the lives of Gen Xers around the world.

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Christian Kurz, James Guerrier

For Gen X, Midlife Is No Crisis

Having no f*cks to give about how they’re “supposed” to live, Gen Xers do what works for them – and are pretty happy as a result, according to Viacom International’s newest study.

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Christian Kurz, James Guerrier

At Work, Gen X Want Flexibility and Fulfilment More Than a Corner Office

Work-life balance is the key ingredient for Gen X career success, according to Viacom International’s latest study.

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Christian Kurz, James Guerrier

Gen X’s Unconventional Approach To Sex, Friendship and Family

Gen X find satisfaction in relationships by ignoring tradition, according to a new Viacom International study

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Christian Kurz, James Guerrier

Gen X Today: My life. My way.

Hiding in plain view since the 1990s, Gen X has been quietly changing the world. Who are they now and what are their lives like? Our new study launches today at ESOMAR Congress.

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Christian Kurz, James Guerrier

Generation X: Trailblazers, Hidden in Plain View

Viacom’s latest international study, Gen X Today, launches at ESOMAR Congress in New Orleans on September 19th!

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Christian Kurz

European Youth Caution Older Generations: “Don’t Be Afraid of This Open World”

Viacom International spoke with European youth after the Brexit vote--and found that while they are disappointed in the political leanings of older generations, they remain optimistic about the future

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Christian Kurz

A Call to Action for the International Media Research Industry

It is upon all of us in the media research industry to create a unified measurement system that better matches the viewing ecosystem and preserves the value of our content.

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Christian Kurz

TV RE[DEFINED] Nominated For Two ESOMAR Congress 2015 Awards

Viacom International Media Networks' most recent study, TV RE[DEFINED], has been nominated for two ESOMAR Congress 2015 awards: Best Paper Overall and Best Case History.

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Christian Kurz

TV RE[DEFINED] Launches in Brazil

In Brazil last month, Viacom International Media Networks (VIMN) released findings from TV RE[DEFINED], its new global study that explores...

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Christian Kurz

How Global Viewers Are Redefining Their Relationship With Television

 Viacom International Media Networks (VIMN) today announced the launch of its new international study TV RE[DEFINED] The study, unveiled this...

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Christian Kurz

VIMN Unveils New Study: TV RE[DEFINED]

“TV” used to be easy to define. When you’d think of a person watching TV, you could easily picture what...

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Christian Kurz

Millennials Are Curious, Family-Oriented, Happy

How do young people see the world? And when they think about the future, what do they envision? A recent...

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Christian Kurz

TV Must Be Tailored: TV S.M.A.R.T.

In our conversations with people around the world, one thing is clear: TV is a very important part of people’s...

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Christian Kurz

As With Other Generations, Stability Is a Goal for Millennials

When Millennials around the world were asked to consider what their lives might be like in the future, one theme...

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Christian Kurz

Christian Kurz Speaks at Mipcom 2014

Earlier today, Christian Kurz, VP of Research and Insights at Viacom International Media Networks, presented some new research on young...

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Christian Kurz

Christian Kurz Published in Television Business International

Television Business International, a London-based publication specializing in the global television business, published an article by Christian Kurz, VP of...

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Christian Kurz

TV Must Be Relevant: TV S.M.A.R.T.

In the past, TV content was viewable on one device: the TV set.While television sets remain the favorite way to...

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Christian Kurz

Millennials Want Career Fulfillment and Diverse Opportunities

What do Millennials aspire to when they consider their career possibilities? How has coming of age in a difficult economy...

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Christian Kurz

TV Must Be Accessible: TV S.M.A.R.T.

Content must be accessible not only by television, but also devices. This was a key finding from TV S.M.A.R.T., a...

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Christian Kurz

TV Must Be Mobile: TV S.M.A.R.T

Just as the social experience of TV no longer requires the physical presence of the people we watch with, we’re...

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Christian Kurz

TV SMART: Viewers Use a “Hierarchy of Screens”

  Viewers have access to an average of 7.7 screens at home, and they watch TV on many of them....

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Christian Kurz

TV SMART: Linear TV Viewing Remains Strong

Viewers continue to watch linear TV, even as they seek out content in new ways. For an overview of Viacom...

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Christian Kurz

TV Remains a Social Experience: TV S.M.A.R.T.

In the not-too-distant past, when we wanted to experience a TV program with another person, we sat down together in...

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Christian Kurz

TV S.M.A.R.T: Anytime, Anywhere – The Evolution Continues

It’s no secret that the way consumers watch TV content is evolving and changing. TV S.M.A.R.T., a new research project...

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Christian Kurz

In a Multi-Screen Home, TV Remains King

Viacom International Media Networks CEO Robert Bakish previews upcoming research project TV S.M.A.R.T. to CNBC and at his keynote at...

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Christian Kurz

Christian Kurz Talks To Research-Live About The Next Normal

Research-live.com talked to Christian Kurz, VP of Research & Insights at Viacom International Media Networks, about the results of The Next...

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Christian Kurz

The New Millennials Will Keep Calm and Carry On – Younger vs. Older Millennials in The Next Normal

  Today, 18 June, our colleagues at MTV US unveiled the results of their “The New Millennials Will Keep Calm...

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Christian Kurz

The Next Normal at Yale Customer Insights Conference 2013

Christian Kurz, Vice President, Research & Insights for Viacom International Media Networks recently travelled to New Haven to present our...

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Christian Kurz

The Next Normal- Communication in a Digital World

Check out our The Next Normal infographic

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Christian Kurz

The Next Normal at Adobe Summit Salt Lake City 2013

Today we launched The Next Normal, our international millennial insights project to the US audience with our VP Research +...

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Christian Kurz

What’s ‘The Next Normal’ for Asian Millennials?

Originally Published on the Viacam Blog. Viacom International Media Networks’ vice president of research and insights Christian Kurz travelled to...

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Christian Kurz